Hans is an internationally-respected Ambassador of the World Bamboo Organisation, change-maker, and sustainability specialist. From 2014 to 2019 Hans was director of the Bamboo and Rattan Organisation (INBAR) and Observer to the United Nations General Assembly (UNGA). 
Hans was active for the International Union for Conservation of Nature (IUCN) for 24 years, of which a good three years as European Director.

Hans: " Bamboo as an agricultural crop in Europe can play a vital role for climate and nature. As it is a valuable material, bamboo also feeds the fast growing green economy and empowers farmers with a sustainable long-term earning model."

João is raised in the Alcoutim region in Portugal. He holds an MSC Plant Sciences and greenhouse horticulture and holds a minor in climate-smart argiculture for a sustainable food production. He studied at the University of Wageningen, the Netherlands. As Carbon Engineer he is responsible for carbon and field data and CO2-certificate applications for the bamboo farms throughout Europe. João also holds track of impact KPI’s and policies.

João: " I am honoured to support farmers on implementing carbon farming. After planting I work closely together with the farmer for field measurements and follow-up. Bamboo credits are a tool to support the farmers in their transistion to sustainable farming and that is something we put a lot of energy in."